In recent years, driven by the wave of mobile internet development, economic and social progress, and policy support, China’s ACG (Anime, Comic, and Games) content and formats have been significantly enriched. The Generation Z demographic, which has grown up in the mobile internet era, has become a strong supporter of ACG culture. As more members of Generation Z enter society and their purchasing power increases, the market potential of China's ACG industry is expected to continue expanding. Identifying market opportunities in niche segments has become a pressing issue for the industry. Against this backdrop, CIC Insight Consulting has released and analyzed the China ACG Content Industry White Paper. This white paper provides a comprehensive review of China's ACG industry, including ACG content and its peripheral derivative sectors. It focuses particularly on the anime segment within the ACG content industry, analyzing key aspects such as audience demand, industry status, market size, growth trends, and competitive landscape. Additionally, CIC Insight Consulting has conducted an in-depth analysis of the business models and operational metrics of domestic ACG content enterprises. Drawing insights from globally renowned ACG content companies, the report also explores various IP development and monetization strategies.
Dec 7, 2023