Popularkind

Popularkind

Shanghai, Chinapk.gmo@popularkind.com

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Established in 1999, Popularkind Consulting Group is headquartered in Shanghai, China, with wholly owned subsidiaries in Shanghai, Beijing and Guangzhou. The group specializes in professional marketing consultation and branding services for medical products in the Mainland China market, providing a broad range of services from marketing strategy planning and product branding to market penetration and consulting. We act as a professional promotional company representing world-renowned pharmaceutical groups’ products, with core services in market research, market consulting and market promotion to support multinational pharmaceutical companies’ development in China. Current agency work includes multiple products from leading manufacturers such as Pfizer and 美时. Over the years, the company has built a nationwide professional promotion team covering more than 20 provinces and municipalities and established strategic partnerships with over 50 pharmaceutical commercial companies, forming a complete business network with strong execution capabilities. Since 2004, Popularkind has undertaken the academic promotion of 欣母沛 in China. By building and supporting obstetrics academic exchange platforms in collaboration with authoritative organizations such as the Chinese Medical Association Journals and the Chinese Maternal and Child Health Association, the company has organized nationwide guideline roadshows and skills training covering theory, clinical decision-making and practical techniques related to postpartum hemorrhage. These efforts have helped improve clinical capabilities and outcomes across the country. Our mission is to be the link between patients, medical professionals and medical product manufacturers. Our vision is to be the best service provider in medical products marketing and branding in Mainland China. Our core values are customer service excellence, innovation, teamwork, passion and continuous evolution. Guided by the philosophy of sincere cooperation and common development, we remain committed to benefiting the public and delivering service at its best.